Lemon Squeezy vs Gumroad:
Which Platform is Right for You?

If you’re a creator or business selling digital products, you’ve likely heard of Lemon Squeezy and Gumroad. These two platforms help creators sell digital goods, offer subscriptions, and manage affiliate sales. But which one is better for your needs?

Let’s dive into a detailed comparison of pricing, features, and ease of use to help you make an informed decision.

1. Pricing & Fees

Understanding the pricing model of each platform is essential when choosing between Lemon Squeezy and Gumroad.

Lemon Squeezy

• Cut: 5% + $0.5 per transaction. Additional fees apply:

  • +1.5% for International Payments

  • +1.5% for PayPal Transactions

  • +0.5% for Subscription Payments

• Payouts: Minimum $50, with payout fees depending on the method:

  • Stripe: 0.5% + $2.5 per payout (US), 2.5% + $2.5 (outside US)

  • PayPal: $0.5 flat fee (US), 3% capped at $30 (outside US)

• Affiliates: 3% fee for orders from affiliate referrals; 2% fee for affiliate marketers.

Gumroad

• Cut: Flat 10% fee on every sale, plus payment gateway fees:

  • Stripe: 2.9% + $0.30 (US), 1.5% + €0.25 (EU), 2.5% + €0.25 (UK)

  • PayPal: 3.49% + $0.49 (US), 3.49% + €0.39 (EU)

• Payouts: Minimum $10, with no additional payout fees.

Summary:

• Lemon Squeezy charges lower transaction fees but has more variables (e.g., international payments). Gumroad’s 10% flat fee simplifies pricing but can add up for high-ticket items.

Disclaimer: These platforms often update their fees, so always DYOR (Do Your Own Research).

2. Features & Integrations

Both Lemon Squeezy and Gumroad offer essential features for selling digital products, but they differ in some key areas.

Lemon Squeezy

• Marketplace: No (coming soon).

• Subscriptions: Yes, with built-in renewal reminders and auto-recovery for failed payments.

• Embeds: HTML embeds for checkout buttons or overlays; integrates with tools like Framer, Parity Deals.

• Email Marketing: Native email marketing for up to 500 subscribers (limited, no workflow).

• Integrations: Native integrations with ConvertKit, Mailchimp, plus hundreds of Zapier integrations for tools like Sheets, Discord, and Slack.

• Customization: Limited store/checkout page customization.

• Other Features: License keys, usage-based billing, auto-abandoned cart emails.

Gumroad

• Marketplace: Yes, featuring a community where creators can sell directly to consumers.

• Subscriptions: Yes, with flexible subscription options.

• Embeds: HTML embeds for checkout buttons, with integrations like Framer (although not officially listed).

• Email Marketing: Built-in email marketing with workflows for free, supporting automation.

• Integrations: Hundreds of Zapier integrations for Sheets, Discord, Slack, and more.

• Customization: Limited store and checkout page customization, but more options for creators to showcase their products.

• Other Features: Publicly show sales numbers, collab with other creators, product quantity limits, physical product support.

Summary:

• Lemon Squeezy excels in handling subscriptions, abandoned carts, and email marketing but lacks a marketplace for additional exposure.

• Gumroad offers more visibility through its marketplace and robust community features, while also supporting a range of product types, including physical goods.

3. User Interface & Ease of Use

When it comes to ease of use, both platforms are designed with creators in mind, but personal preferences will play a big role in which interface you prefer.

Lemon Squeezy

Users praise Lemon Squeezy’s clean and intuitive interface. It’s especially user-friendly for those selling digital products, managing affiliates, and handling subscriptions. The learning curve is minimal, and its focus on simplifying global tax compliance makes it a solid choice for international sellers.

Gumroad

Gumroad is equally straightforward, with an easy-to-navigate dashboard that allows users to upload products, set prices, and manage customers in a few clicks. Gumroad’s workflow tools for email marketing make it easier for creators to keep in touch with their audience, and the built-in marketplace is a bonus for discoverability.

Summary:

Both platforms offer ease of use, but your decision may come down to design preferences and the features that matter most to you. Lemon Squeezy’s user interface feels streamlined for digital products and tax handling, while Gumroad’s marketplace and workflow tools are excellent for growing an audience and driving sales.

Disclaimer: Written by a Human

This article was written by a human. As such, please always DYOR - Do your own research. No paid sponsorships are included in this article.